Much Awaited Apology Message From Freedom 251 Website

After taking almost more than half a day, the company came up with an apology message. This is something not expected from a company which has created so much attention on launching a smartphone that is even less than my house bill. The booking was about to start at 6 AM in the morning and the website crash due to huge traffic but they didn't even cared to inform users about this. But now some time before they came up with apology message.

The message conveyed is as below:
"Dear friends, we are very grateful for your enormous response and your kind patronage and would submit that as of now we received approx. 6 Lacs hits per second as a result of your kind overwhelming response, servers are over loaded.

We humbly submit that we are therefore taking a pause and upgrading the service and will revert within or before 24 hours.

Once again our respectful thanks and gratitude for your support and patience. We look forward your return as soon as we are back online well within 24 hours."

I am still not sure, is this the same reason or there is something else that they don't want us know. Lets see after 24 hour if they again start the sale or don't show up. Fingers crossed.

Let me know your view for the same.

Cheers